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Automotive Influencer | Benefit Cosmetics
March 24, 2022
This statistic shows the most popular automotive influencers of that part of the German population, with a strong preference for the cosmetics brand "Benefit Cosmetics", in comparison to the total population.
Extremely noticeable is the negative relation to Matthias Malmedie and Supercar Blondie.
This bar chart visualizes, how an affinity for the brand "Benefit Cosmetics" correlates with an affinity for the displayed Automotive Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Benefit Cosmetics" customers to have a preference for "Matthias Malmedie" is decreased by 7.71% .
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