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Fashionfast | Dove (toiletries)
March 23, 2022
This statistic shows the most popular fast fashion brands of that part of the German population, with a high affinity for the cosmetics brand "Dove (toiletries)", compared to the total population.
Extremely pronounced is the positive correlation with C&A, Mango, Guess, as well as the decreased value for Uniqlo, Peacocks, Rainbow Shops.
This bar chart visualizes, how an affinity for the brand "Dove (toiletries)" correlates with a preference for the displayed Fashionfast affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Dove (toiletries)" customers to have a preference for "C&A" is increased by 38.64% .
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