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Food Influencer | Estée Lauder Companies
March 24, 2022
This statistic shows the most popular food influencers of that part of the German population, with a high affinity for the cosmetics brand "Estée Lauder Companies", in comparison to the total population.
Extremely noticeable is the positive relation to Deutschland is(s)t vegan and So Vegan, as well as the negative relation to Gordon Ramsay and Ralf Zacherl.
This bar chart visualizes, how an affinity for the brand "Estée Lauder Companies" correlates with an affinity for the displayed Food Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Estée Lauder Companies" customers to have an affinity for "Deutschland is(s)t vegan" is increased by 3.38% .
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