Statistic regarding Estée Lauder Companies customers: most popular tech influencers

AIlon has analyzed 1640 people from Germany who have a very high affinity to Estée Lauder Companies and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Technology Influencer | Estée Lauder Companies

March 24, 2022

This statistic visualizes the most popular tech influencers of that part of the German population, with a high affinity for the cosmetics brand "Estée Lauder Companies", in comparison to the total population. Very pronounced is the positive relation to Jeff Bezos and TutopolisTV, as well as the negative relation to Bill Gates and Felix von der Laden.

This bar chart visualizes, how a preference for the brand "Estée Lauder Companies" correlates with an affinity for the displayed Technology Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Estée Lauder Companies" customers to have a preference for "Bill Gates" is decreased by 6.57% .

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