Statistic regarding Estée Lauder Companies customers: most popular womens magazines

AIlon has analyzed 1640 people from Germany who have a very high affinity to Estée Lauder Companies and compared the mean values with a representative sample of the population.

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Women Magazine | Estée Lauder Companies

March 24, 2022

This statistic shows the most popular womens magazines of that part of the German population, with a high affinity for the cosmetics brand "Estée Lauder Companies", compared to the total population. The affinity for the magazines "Lisa" and "Bild der Frau" is considerably increased.

This bar chart visualizes, how a preference for the brand "Estée Lauder Companies" correlates with an affinity for the displayed Women Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Estée Lauder Companies" customers to have a preference for "Lisa" is increased by 87.14% .

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