Statistic regarding Estée Lauder Companies customers: most popular online news magazines

AIlon has analyzed 1640 people from Germany who have a very high affinity to Estée Lauder Companies and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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News Magazineonline | Estée Lauder Companies

March 24, 2022

This statistic shows the most popular online news magazines of that part of the German population, with a strong preference for the cosmetics brand "Estée Lauder Companies", in comparison to the total population. The affinity for the magazine "Der Westen" is considerably increased, while it is clearly decreased for the the magazine "China Xinhua News".

This bar chart visualizes, how an affinity for the brand "Estée Lauder Companies" correlates with an affinity for the displayed News Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Estée Lauder Companies" customers to have a preference for "Der Westen" is increased by 1.87% .

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