Statistic regarding Burberry customers: most popular international newspapers

AIlon has analyzed 4853 people from Germany who have a very high affinity to Burberry and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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International Newspaper | Burberry

March 23, 2022

This statistic visualizes the most popular international newspapers of that part of the German population, with a strong preference for the fashion label "Burberry", compared to the total population. Extremely pronounced is the increased value for The Guardian, Daily Mail.

This bar chart visualizes, how a preference for the brand "Burberry" correlates with a preference for the displayed International Newspaper affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Burberry" customers to have an affinity for "The Guardian" is increased by 2.81% .

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