Statistic regarding Burberry customers: most popular automotive influencers

AIlon has analyzed 4853 people from Germany who have a very high affinity to Burberry and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Automotive Influencer | Burberry

March 23, 2022

This statistic visualizes the most popular automotive influencers of that part of the German population, with a high affinity for the fashion label "Burberry", compared to the total population. Especially pronounced is the increased value for GerCollector and Tim Shmee, as well as the negative correlation with Querly and SchrauberBlog.

This bar chart visualizes, how an affinity for the brand "Burberry" correlates with a preference for the displayed Automotive Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Burberry" customers to have an affinity for "Querly" is decreased by 1.46% .

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