Statistic regarding Gerry Weber customers: most popular financial companies

AIlon has analyzed 4533 people from Germany who have a very high affinity to Gerry Weber and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Financial | Gerry Weber

March 23, 2022

This statistic visualizes the preferred financial companies of that part of the German population, with a high affinity for the fashion label "Gerry Weber", in comparison to the total population. Especially noticeable is the increased value for Dak, Signal Iduna, Hdi, as well as the decreased value for Techniker Krankenkasse, Ikk, Mannheimer Versicherung.

This bar chart visualizes, how an affinity for the brand "Gerry Weber" correlates with a preference for the displayed Financial affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Gerry Weber" customers to have an affinity for "Dak" is increased by 41.13% .

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