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Food Influencer | Old Spice
March 24, 2022
This statistic shows the most popular food influencers of that part of the German population, with a high affinity for the cosmetics brand "Old Spice", in comparison to the total population.
Especially noticeable is the increased value for Gordon Ramsay and Jamie Oliver, as well as the decreased value for Deutschland is(s)t vegan and Krautkopf.
This bar chart visualizes, how an affinity for the brand "Old Spice" correlates with an affinity for the displayed Food Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Old Spice" customers to have a preference for "Gordon Ramsay" is increased by 5.12% .
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