Statistic regarding WhatsApp customers: favorite streaming services, film studios and (computer) games

AIlon has analyzed 70236 people from Germany who have a very high affinity to WhatsApp and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Entertainment | WhatsApp

March 23, 2022

This statistic visualizes the most popular entertainment media of that part of the German population, with a strong preference for the Telecommunications company "WhatsApp", in comparison to the total population. The largest deviations in the positive range are: Nintendo, Sony Pictures, Halo and in the negative range are: Nametests.Com, Talking Tom, World Of Warcraft.

This bar chart visualizes, how an affinity for the brand "WhatsApp" correlates with a preference for the displayed Entertainment affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "WhatsApp" customers to have an affinity for "Nintendo" is increased by 22.9% .

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