Statistic regarding Alnatura customers: most popular entertainment influencers

AIlon has analyzed 2942 people from Germany who have a very high affinity to Alnatura and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Entertainment Influencer | Alnatura

March 23, 2022

This statistic shows the most popular entertainment influencers of that part of the German population, with a strong preference for the shopping brand "Alnatura", in comparison to the total population. The largest outliers in the positive range are: Palina Rojinski, Joko Winterscheidt, Udo Bönstrup and in the negative range are: Sascha Grammel, Mario Barth, Bülent Ceylan.

This bar chart visualizes, how an affinity for the brand "Alnatura" correlates with an affinity for the displayed Entertainment Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Alnatura" customers to have a preference for "Palina Rojinski" is increased by 4.67% .

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