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Music Influencer | About You
March 24, 2022
This statistic visualizes the favorite artists of that part of the German population, with a strong preference for the shopping brand "About You", compared to the total population.
The largest deviations in the positive range are: Coldplay, Paramore, Radiohead and in the negative range are: Dieter Bohlen, Böhse Onkelz, Marianne Rosenberg.
This bar chart visualizes, how a preference for the brand "About You" correlates with a preference for the displayed Music Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "About You" customers to have a preference for "Coldplay" is increased by 6.5% .
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