Statistic regarding ING-DiBa brandfans: most popular fashion magazines

AIlon has analyzed 5531 people from Germany who have a very high affinity to ING-DiBa and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Food Magazine | ING-DiBa

March 24, 2022

This statistic shows the favored food magazines of that part of the German population, with a strong preference for the financial services company "ING-DiBa", compared to the total population. The preference for the magazine "Lecker" is moderately increased, while it is strongly decreased for the the magazine "Mit Liebe - Das Genussmagazin".

This bar chart visualizes, how an affinity for the brand "ING-DiBa" correlates with an affinity for the displayed Food Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "ING-DiBa" brandfans to have a preference for "Lecker" is increased by 62.19% .

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