Statistic regarding The Body Shop customers: most popular national newspapers

AIlon has analyzed 1570 people from Germany who have a very high affinity to The Body Shop and compared the mean values with a representative sample of the population.

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National Newspaper | The Body Shop

July 14, 2022

This statistic visualizes the most popular national newspapers of that part of the German population, with a high affinity for the cosmetics brand "The Body Shop", in comparison to the total population. The affinity for the newspapers "Süddeutsche Zeitung", "Die Zeit", "Die Welt" is clearly increased.

This bar chart visualizes, how a preference for the brand "The Body Shop" correlates with a preference for the displayed National Newspaper affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "The Body Shop" customers to have an affinity for "Süddeutsche Zeitung" is increased by 99.58% .

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