Statistic regarding The Body Shop customers: favorite movies

AIlon has analyzed 1570 people from Germany who have a very high affinity to The Body Shop and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Movies | The Body Shop

July 14, 2022

This statistic shows the favored movies of that part of the German population, with a strong preference for the cosmetics brand "The Body Shop", compared to the total population. Very pronounced is the positive relation to Harry Potter, Twilight, Tribute von Panem (Hunger Games), as well as the negative correlation with Ted Movie, Star Wars, Transformers.

This bar chart visualizes, how a preference for the brand "The Body Shop" correlates with a preference for the displayed Movies affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "The Body Shop" customers to have an affinity for "Harry Potter" is increased by 6.55% .

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