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Culture | The Body Shop
July 14, 2022
This statistic visualizes the cultural preferences of that part of the German population, with a strong preference for the cosmetics brand "The Body Shop", compared to the total population.
Very pronounced are the positive values for Musicals and Theatre and the negative values for 80s and 60s.
This bar chart visualizes, how an affinity for the brand "The Body Shop" correlates with an affinity for the displayed Culture affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "The Body Shop" customers to have an affinity for "Musicals" is increased by 36.79% .
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