Statistic regarding The Body Shop customers: favorite organic cosmetics brands

AIlon has analyzed 1570 people from Germany who have a very high affinity to The Body Shop and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Beautyorganic | The Body Shop

July 14, 2022

This statistic visualizes the favorite organic cosmetics brands of that part of the German population, with a high affinity for the cosmetics brand "The Body Shop", compared to the total population. The largest outliers in the positive range are: Dr Hauschka and Weleda and in the negative range are: Santaverde and Farfalla.

This bar chart visualizes, how an affinity for the brand "The Body Shop" correlates with an affinity for the displayed Beautyorganic affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "The Body Shop" customers to have a preference for "Dr Hauschka" is increased by 111.57% .

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