Statistic regarding Red Bull customers: most popular fashion magazines

AIlon has analyzed 8420 people from Germany who have a very high affinity to Red Bull and compared the mean values with a representative sample of the population.

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Food Magazineonline | Red Bull

March 24, 2022

This statistic visualizes the most popular food magazines of that part of the German population, with a high affinity for the food manufacturer "Red Bull", compared to the total population. The preference for the magazine "Vegan.com" is strongly increased, while it is moderately decreased for the the magazine "alles-vegetarisch.de".

This bar chart visualizes, how a preference for the brand "Red Bull" correlates with an affinity for the displayed Food Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Red Bull" customers to have an affinity for "alles-vegetarisch.de" is decreased by 0.64% .

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