This study is based on a small sample and is not entirely current.
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Create current statisticsChildren | Otto Group
March 24, 2022
This statistic shows the favorite brands for childrens products of that part of the German population, with a strong preference for the shopping brand "Otto Group", in comparison to the total population.
Very pronounced is the positive relation to Fisher Price, as well as the negative correlation with Pampers.
This bar chart visualizes, how a preference for the brand "Otto Group" correlates with an affinity for the displayed Children affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Otto Group" customers to have a preference for "Fisher Price" is increased by 3.69% .
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